Guerrilla Marketing Plan for the “New Economy”
A few months ago I started sailing with friends in the San Francisco Bay Area. I love the outdoors and when Richard, the owner of the beautiful 34-foot sailboat asked me to join his crew, I accepted the invitation immediately. On my first official day as a crew member, I enthusiastically arrived at the San Francisco Marina. I had the right mindset to start this new venture, but one thing was missing …. I was not dressed like a sailor. For instance, I had my “fashionable” sun hat on that would of being blown away by the first light wind we encountered.
I have learned quickly to be practical and to dress accordingly. In the meantime I have learned many other skills, and I have also learned that preparation is the key to smooth and safe sailing. This concept works in all aspects of our life. The better we plan, the more successful we will be.
Are you prepared to sail into 2010 with a Marketing Plan that will fit in with the New Economy?
Do you have a marketing plan? A marketing plan is simply a map that outlines the steps you must take to reach your marketing goals. It helps you stay on the right track and reach your destination faster and more efficiently. The biggest compliant I hear from business owners is that they get distracted by day-to-day activities and don’t take enough time to conduct their marketing activities. If you spend quality time designing your marketing plan, you will be more focused and experience profitable results.
A Seven-Step Marketing Plan
As a Guerrilla Marketing Coach I will introduce you to a seven step marketing plan that will help you to design innovative, inexpensive and profitable marketing strategies. Guerrilla Marketing is geared to small businesses. Here are a few examples of how it differs from your traditional marketing:
➢ Instead of investing money in the marketing process, you invest time, energy and imagination.
➢ Instead of using guesswork in your marketing, you use the science of psychology, actual laws of human behavior.
➢ Our motto is “relationships first” and then sales. We are dedicated to building productive and profitable long-term relationships.
➢ Guerrilla Marketing provides you with 100 different marketing strategies that will include the latest Internet technology.
➢ More innovative approaches to Guerrilla marketing now utilize cutting edge internet and mobile digital technologies to engage the consumer and create a memorable brand experience.
To learn more about my “7-Step Guerrilla Marketing Plan” and services please visit my website at http://www.ursulakauth.com or send me an email at ursula@ursulakauth.com
Happy Marketing!